Luxury skincare meets seamless online shopping.

What did we do?

• Built a custom Shopify storefront with a spa-like, mobile-friendly layout
  
  
• Optimized product pages for speed, clarity, and SEO
  
  
• Integrated email marketing and abandoned cart flows
  
  
• Created a smooth checkout experience for hotel guests and online customers alike
  
  

DB Skincare (Branding)

• Developed logo, typography, and packaging direction
  
  
• Wrote product descriptions with spa-voiced clarity and benefits-forward messaging
  
  
• Crafted brand positioning: premium, approachable, and rooted in coastal wellness
  
  

Ensured consistency across web, print, and on-site marketing materials

The Outcome:

• New online storefront launched, with sales from both locals and hotel guests
  
  
• Increased product visibility and brand awareness outside the resort
  
  
• Branded DB Skincare as a standalone product line with future expansion potential
  
  
• Positive guest feedback + smooth integration with the overall resort experience

This wasn’t just about selling products. It was about translating a high-touch, in-person spa experience into a digital one—and giving a boutique skincare brand the polish it deserved.